As a 47-year-old beauty editor, I’ve tested more fake tans than I can count over the past 20 years - mousses, mists, drops, waters, wipes - you name it. But as I’ve got older, I’ve noticed something frustrating: the formulas I once swore by don’t quite hit the same on my maturing skin.
As we move through our 40s and beyond, hormonal shifts, particularly during menopause, can gradually diminish our skin’s natural radiance, making it drier and more uneven in tone. That’s where the best self tans become a secret weapon. A subtle sunless glow can even out pigmentation, blur imperfections, and give skin a fresher, more luminous look without the risks of actual sun exposure.
Plus, many of today’s formulas are packed with hydrating, skin-loving ingredients like hyaluronic acid and vitamin E, making them perfect for mature complexions that need a little extra care. It’s not about chasing youth; it’s about feeling confident in your skin, and a good fake tan can help with that.
Best fake tan for mature skin deals
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The best fake tan for mature skin, reviewed by a beauty editor
As a 40-something beauty editor, I made it my mission to find the best fake tans for mature skin - formulas that glide on effortlessly, hydrate as they go, and deliver glow without drama.
Whether you prefer a quick and easy bronze from the best instant tan or perhaps you opt for the best gradual tan for a more subtle finish, these new-gen tans are all about skin-loving ingredients, gradual payoff, and just enough colour to make people say, “Have you been away?” rather than, “Have you used fake tan?”
RRP: £35 | Type: Serum
We love St Tropez's 1Hr Express Bronzing Mousse, but we also really enjoy this body serum, which boasts a light yet moisturising formula that makes it a great fake tan for mature skin. Packed with hyaluronic acid and niacinamide, as well as vitamin B5 and a collagen complex, this product delivers skincare goodness with your glow.
Though the formula is clear, we found there’s enough of a gleam to keep tabs on where it’s been applied, so we didn't miss any areas. The colour result is a light golden glow that’s ideal if you’re looking for a boost rather than a huge shade shift.
Reasons to buy: Moisturises with a natural finish
Reasons to avoid: Some skin tones will need more than one application
RRP: £49 | Type: Self-tan pads
I was sceptical about tanning wipes for the body, but these have mostly won me over. Each towelette is generously sized and thoroughly soaked, so there’s no drying out. The waffle texture adds a light exfoliating effect, which I liked, especially on rougher or drier areas (hello upper arms). It’s a smart little 2-in-1 if you’re short on time.
Application was quick and fuss-free - no mitts, no mess - and the formula dries in minutes, so you’re not wandering around half-naked. The colour started to develop within the hour, and by morning, I had a natural, golden glow. It wasn’t dark or orange, and it faded evenly over the next five to seven days without going patchy.
There are a couple of drawbacks. The price is high, and you’ll go through them pretty fast. They’re not the most sustainable, though they’re brilliant for travel. If your skin is sensitive, the added acids (AHAs and BHAs) might be a little much. That said, the formula really is fab - full of Vitamin E and phospholipids, so my skin felt moisturised, not parched, a non-negotiable for me now.
Reasons to buy: Easy-to-use, mess-free application, exfoliating and hydrating ingredients
Reason to avoid: Higher price point, not the most environmentally friendly option
RRP: £17 | Type: Foam
The texture of this is dreamy - light, velvety, and glides on effortlessly with a mitt. I’m a fan of the deep olive guide colour; you can clearly see where you've been, which means no surprise streaks or forgotten patches (looking at you, ankles and knees). The scent is that signature Bondi Sands coconut - sweet, beachy, and instantly nostalgic. I like it, but it is something to note if you prefer your tan scent-free.
The first time I tried this, I only applied it for an hour and was a bit underwhelmed - it toned down my winter pallor, but wasn’t golden enough. After applying it for the full three hours, the colour developed beautifully for a natural, sun-kissed glow.
This formula is definitely on the drier side compared to some of the creamier gradual tans out there. This means prep is everything. I made sure to exfoliate my elbows, knees, and shins and slathered on some moisturiser beforehand; otherwise, you risk the dreaded patchy cling. Trust me, it’s worth the extra few minutes.
Reasons to buy: Fast-developing, easy-to-apply foam with a guide colour
Reason to avoid: Strong coconut scent won’t be for everyone, can cling to dry patches if you don’t prep properly
RRP: £7.49 | Type: Gradual self-tan
This has become a staple in my routine. The texture is what you’d expect from a Palmer’s product: thick, creamy, and seriously hydrating. It feels more like a body cream than a tanning product, especially good for mature skin that tends to drink up moisture. My legs felt instantly softer, and the tan developed subtly and evenly over a few days.
The colour payoff is gentle, but that’s the point - it’s ideal if you want a believable glow without looking like you’ve fake-tanned. For me, it worked best when I used it two or three days in a row, building it up gradually. No streaks, no weird cling to my knees or ankles, and no veering into tango territory.
Scent-wise, it’s… okay. There’s a cocoa butter aroma, which I find quite nostalgic, but there’s still a bit of that classic self-tan smell lingering underneath. It does take a while to absorb, so you need to be patient, and if you’re after a deeper colour quickly, this won’t cut it - it’s very much a slow-burn glow.
Reasons to buy: Allows you to build up colour over time, super hydrating, and feels nice to apply
Reason to avoid: A longer-than-average drying time, slight ‘biscuit’ smell post-use
RRP: £42 | Type: Gradual face serum
What makes this especially good for mature skin is the skincare payoff. It’s loaded with HyaClear 7, a clever blend of hyaluronic acid molecules that hydrate on multiple levels. My skin drinks it up like a serum, and leaves it feeling smooth, juicy, and calm. It also has Marine Bio-Retinol for firming, jojoba oil, and turmeric extract for antioxidant benefits.
The glow develops gradually (think soft, healthy radiance rather than overnight Marbella), which means you’re in full control. I never worry about waking up too orange or blotchy. It builds gently over a few days and fades off just as gracefully.
There’s no guide colour, which could be a negative, but this means it doesn’t sit in pores or exaggerate texture, or leave that telltale tan ‘tide mark’ around your hairline. The scent is subtle too - not biscuity or fruity - so you can wear your usual perfume without the two battling it out.
Reasons to buy: Delivers a natural, buildable tan, packed with ingredients to hydrate and plump
Reason to avoid: Lacks a colour guide, requires daily application for noticeable results
RRP: £19.99 | Type: Tinted Mist
This 360-degree nozzle is impressive - it sprays evenly from any angle, which makes it so much easier to reach awkward areas without performing a yoga pose. The mist is ultra-fine and has a soft tint to it, so I wasn’t second-guessing or worried about patchy bits later on. I found this worked best when I went over it with a tanning mitt, especially on drier spots. Buffing it in helped avoid any tell-tale tan cling - something that’s become more of an issue as my skin’s got drier with age.
The tan takes eight hours to develop, and I was impressed with how natural the colour turned out - a lovely golden glow, nothing too dark, definitely no hint of orange. It lasted a good five to seven days before fading, then it gently melted away. No patchy weirdness or flaky elbows in sight.
The formula’s full of skin-loving goodies like CoQ10, Aloe Vera, and Vitamin E, so instead of tight or dry, my skin felt nourished. On my 46-year-old skin, that hydration makes such a difference - my arms and legs felt soft, looked smoother, and had that healthy, post-holiday vibe.
Reasons to buy: Easy 360-degree nozzle, hydrating ingredients, vegan
Reason to avoid: 8-hour development time, only available in one shade
RRP: £19 | Type: Tanning face drops
Spoiler: I blooming adore this. So much so that I am halfway through my second bottle. It promises that effortless sun-kissed glow and comes packed with antioxidant-rich organic grape water to brighten, hydrate, and protect. A win-win.
Application is simple: just mix a few drops into your daily moisturiser or serum, and voilà - your glow begins to build. The best part? It’s customisable. I reach for a few extra drops when I’m after a deeper bronze, or dial it back. While my skin isn’t especially sensitive, I really appreciate that this formula is designed to be gentle - even those with reactive skin should find it non-irritating. Thanks to its natural-origin DHA, it doesn’t just tint; it hydrates and soothes, too.
To me, this isn’t just a self-tanner - it’s a complexion pick-me-up that behaves like a sheer bronzer, giving skin that lit-from-within warmth. Effortless, glowy, and very French.
Reasons to buy: Easy to use, glowing colour
Reason to avoid: It has to be mixed into a moisturiser; the colour is quite subtle
RRP: £26 | Type: Tinted mousse
Usually, we're not massively enamoured of anything that has “anti-cellulite” written on it, however, we're prepared to let it slide on this occasion because this fake tan is otherwise excellent. This product boasts a deep glow, so we made sure to be extra careful when wiping over trouble spots like knees and feet, but we’ve not had issues with excess build-up or skin dryness afterwards. We also like the fluffiness of the formula, which makes it very quick and easy to apply.
The guide colour isn’t particularly wearable in natural daylight, so it's perhaps better for when you have time for at-home development, but being able to achieve a tan this deep on mature skin easily makes up for that. We also think this is a great choice for a pre-getaway glow before jetting off on a beach holiday. (For more insights, our detailed Coco & Eve tan review has more details.)
Reasons to buy: Quick to apply, gives a deep glow
Reasons to avoid: Claims to banish cellulite, which isn't the case
RRP: £20 | Type: Tinted mousse
Our first impressions were that this product sounded like it could be a gimmick, but now we've tried it for ourselves, we take it all back. With four shades to choose from – emerald, sapphire, caramel and magenta – the clever, colour-balancing technology formula is designed to give the perfect result on specific skin tones.
Thankfully, the shade Sapphire, which has been created with pale skin in mind, did not turn us the colour of a Smurf; in fact, it was great on our beauty editor's pale Celtic skin tone, delivering a lovely wash of bronze with a cool undertone and no hint of orange. Plus, we found it very fade-resistant to boot.
However, we did have one minor gripe. Bondi Sands has called this a "1 Hour Tan", but the pack says three hours gives optimal results. Three did seem to be the sweet spot with this one, and while there was a fake tan aroma, we didn’t need to sleep in it (or get it on our sheets as a result).
Reasons to buy: Develops quickly
Reasons to avoid: Packaging claims it develops in one hour, but three is optimal
How we tested the best fake tan for mature skin
When it comes to finding the perfect self-tan for mature skin, it’s not just about colour - it’s about performance. Mature skin has different needs: it tends to be drier, more textured, and less forgiving of heavy formulas. So when trialling dozens of fake tans, here’s how we ensured they made the grade:
- Checked for hydrating ingredients: Formulas that include ingredients, like hyaluronic acid, glycerin, squalane, or aloe vera, help keep skin supple and smooth, so we kept a close eye on ingredient lists when selecting tanners for this guide.
- Performed the glide test: We applied each one all over our body (or face, depending on the formula), paying attention to whether it glided on or dragged, blended easily, or clung to dry patches. Lightweight lotions, gradual tans, and tanning drops mixed with moisturiser tend to be more forgiving on mature skin than mousses or fast-drying sprays.
- Watched the clock while developing: It's important to note how long a tanner takes to develop, and if it's low-maintenance while it does. We looked for formulas that don’t require hours of sitting sticky. Bonus points if it dries fast, feels comfortable, and doesn’t transfer to sheets or clothes.
- Assessed shade and finish: A good tan on mature skin should look believable, not overly bronzed. Golden or olive undertones are preferable to red or very dark shades, which can look harsh or fake. The ideal finish is a subtle, even glow, not high-shine or streaky.
- Observed the fade factor: One of the biggest giveaways of a fake tan? The way it fades. We tested how each tan wears off over 3–5 days. Does it go patchy? Does it cling to drier areas? The best formulas fade evenly, without the dreaded scaly look.
- Sniffed out the best scents: Let’s be honest, nobody wants to smell like biscuits. Many newer tans use odour-neutralising tech or have fresher, spa-like scents. It’s not everything, but it’s a definite bonus.
When testing, we reviewed a variety of self-tan products, from the best fake tan for pale skin to fake tans for the face. We were also mindful of fake tans that boasted added skincare ingredients to help combat the drying nature of DHA and lock in the colour for longer.
How to choose fake tan for mature skin
To choose the ideal fake tan for you to impart a sun-kissed glow on mature skin, there are a few key factors we recommend keeping in mind:
- Understand your skin's undertone: This will help you choose a fake tan that will suit your complexion. If your veins are green, you have a warmer undertone, whereas those with blue veins will have a cooler undertone. If you have a mix of the two, this indicates that you have a neutral undertone. This can be extremely helpful when choosing a colour-correcting formula or the depth of tan you need to achieve your desired results.
- Learn about application methods: When it comes to fake tan, it's all about how easy it is to apply. If you're someone who doesn't want to spend a dedicated amount of time tanning, opt for fake tan drops that can be added to an everyday body or facial moisturiser instead, for a subtle and fast-absorbing glow. Those new to self-tanning may benefit from a gradual tanner, or a product with a guide colour that washes off, while those who are short on time (or who simply don't want to sleep in fake tan) will get on well with an express product.
- Pick tans that boast skincare benefits: Keep an eye out for products that are packed full of genuine, mature skin-loving ingredients, such as hyaluronic acid and vitamin B5. Opt for a product that promises to be highly moisturising, too, as this will soothe and nourish your skin rather than drying it out even further.
- Consider scent and fragrance: Many of us recognise that familiar scent of self-tanning agent DHA, the ingredient that's behind that "fake tan smell". If you're not a fan of this, you'll be pleased to know that many products on the market (including some featured in this guide) incorporate floral or sweet-smelling scents that are much more pleasant.
